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How to KNOW Your New Hires During Periods of High-Volume Recruiting

An interview with employee insights pro Claire Lew, CEO of KnowYourCompany.com Listen to the full interview:    Intro: The average cost to replace a single employee upwards of $5,000. And this does not even take into account the cultural implications of staff members being fired or leaving at will. Below is an an audio interview with Claire Lew, CEO of …

Should I use marketing test for product market fit?

“Product market fit is important but should a startup use marketing strategies in achieveing this. Metrics such as acquiring 1000 users etc are applied in PMF but there may be a cost involved in gaining those 1000 users. Should Marketing be used to get PMF? My startup is a marketplace.” Let’s look at this as two separated dilemma’s “Should we …

What is the best way to solve the chicken and egg problem in a P2P marketplace?

*Note, there is never one way to skin the cat. You can’t get your question answered until you have given all of the facts. But these are all good answers to your general question, so you should have more clarity. Below are some goo actionable steps for you to consider before launching your P2P marketplace: Costs To Setup an Online …

What is the best way to solve the chicken and egg problem for a P2P marketplace?

The first question you need to ask yourself is, “What market do I want to start in?” Know your niche before broadening your horizons. Once you have narrowed down your market, take costs into the equation. Do you have enough funds to launch a WordPress-based platform? I’ll leave the steps below. 1. Start with an MVP online marketplace. Set your …

How do online marketplaces retain customers?

Alex Glenn First, let’s clarify who you mean by “customers” – Marketplaces have two customer types. Depending on your business model, you may actually monetize both in different ways. Traditional P2P marketplaces offer a medium where a safe (and sometimes even insured) transaction can take please with ease. In return for providing this platform and intro, you take a share …

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For an online marketplace, what is the best way to prevent leakages?

Leakage is the result of buyer and seller agreeing to exchange payment information outside of the marketplace. In these cases, if the marketplace’s business model includes a percentage of each transaction, the marketplace experiences leakage – loses money. Here are the top 5 ways to prevent leakages in an online marketplace: Maintaining the “best” users – Don’t let just anyone sell on …