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How To Get Cold Emailing To Work For A B2B SaaS startup?

Tough question… Let’s start with replies – because what we are aiming for with cold emails is opening doors… not conversions. Let me say that once more in another way – we do not want to push products/services in our cold emails. We want to start conversations. In this world, ‘not working’ may simply mean you are not receiving replies. …

The New World of Cold Outreach – AUTOMATION, GDPR and LEVERAGING DATA

Here is the screencast of part 1 – being ‘omnipresent’ and ‘human-like’ in your messaging: Warch it: Listen to it: Presented by: Alex Glenn at the CMO Data Summit 2018 About me: I’ve spent my career helping companies build and optimize automated systems. My main focus is technology startups so the use cases I will explain in this presentation have been proven in …

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Growth Marketing Consultant Chicago

I’ve written this out as a step-by-step guide for hiring teams in the below scenarios… But… If you are on a marketing/growth team, you will see very quickly how valuable it can be when applied to any prospecting activity. Here is process one person can execute this week to build a backlog of targeted talent and convert them to applications for …